1. THE SELECTION OF THE FIRMS IA trade, thanks to ABC Analysis (Analysis of Background for International Commerce) realized in collaboration with a researcher of the University of Foggia, examines the potentially of the firm to reach international market. Only the firms that get an high score could be selected by IA trade. |
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2. THE VERIFY OF PRODUCTION SYSTEM The second step is the analysis of the production system. In fact, IA trade experts in food technologies visit the premises of the firm and verify the quality of production. IA trade selects food manufactures endowed with high technological equipments and willing to cooperate for establishing a plan of continuous quality improvements. Moreover, IA trade firms comply with Italian, European and International quality and safety standards. |
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3. THE ANALYSIS OF THE PRODUCTS The lasts the two phases are the sensorial and marketing testing. IA trade team, in which there are olive oil tasters, sommeliers and expert in marketing and communication, tastes the products and analyzes their adaptability to specific international markets in term of organoleptic results, packaging functionality and appeal, image of the brand and price. Only firms that pass all these steps become an IA trade selection starting a deep collaboration with us. |